Privacy policy

At Simply Wood (accessible from https://simplywooduk.com), we are committed to protecting and respecting your privacy in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This Privacy Policy explains how we collect, use, store, and share your personal information when you visit our website or purchase products from us.

1. Personal Information We Collect

When you visit our website, we may automatically collect certain information about your device and browsing activity, including:

Device & Technical Information

  • Web browser type and version
  • IP address
  • Time zone settings
  • Device information
  • Cookies installed on your device
  • Website usage data through analytics tools

Order Information

When you place or attempt to place an order, we collect information necessary to process your purchase, including:

Identity & Contact Details

  • Full name
  • Billing address
  • Shipping address
  • Email address
  • Telephone number

Payment Information
Payments are securely processed through encrypted third-party payment providers. Simply Wood does not store full debit or credit card details on our systems.

Website Analytics & Tracking

We may use:

  • Cookies
  • Log files
  • Web beacons
  • Tags and pixels

to improve website functionality and customer experience.

2. How We Use Your Personal Data

We use your personal information to:

  • Process and fulfil customer orders
  • Manage payments, deliveries, and order confirmations
  • Communicate regarding orders, enquiries, or customer support requests
  • Prevent fraud, misuse, or suspicious activity
  • Improve our website, products, and customer experience
  • Send marketing communications (only where consent has been provided)

3. Legal Basis for Processing (UK GDPR)

Under UK GDPR, we process personal data based on the following lawful grounds:

Contractual Necessity

To process payments, deliver orders, and provide customer support.

Legitimate Interests

For fraud prevention, website security, business improvement, and service optimisation.

Consent

For promotional emails, newsletters, and marketing communications where you have explicitly opted in.

You may withdraw your consent at any time.

4. Sharing Your Personal Data

We only share information where necessary to operate our business and fulfil customer orders.

Trusted third-party service providers may include:

  • Website and ecommerce platform providers
  • Payment processing providers for secure transactions
  • Shipping and delivery partners to fulfil orders
  • Analytics providers (such as Google Analytics) to understand website performance and customer behaviour

We may also disclose information if required by law or to comply with legal obligations, law enforcement requests, or fraud prevention measures.

We do not sell customer personal data to third parties.

5. International Data Transfers

Some service providers may process personal data outside the United Kingdom.

Where international transfers occur, we ensure appropriate safeguards are implemented, including:

  • UK-approved Standard Contractual Clauses (SCCs)
  • Adequacy regulations recognised under UK law
  • Secure contractual arrangements with trusted providers

6. Your Data Protection Rights

Under UK data protection laws, you have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate or incomplete information
  • Request deletion of your personal data
  • Restrict or object to certain processing activities
  • Request transfer of your personal data (data portability)
  • Withdraw marketing consent at any time

To exercise any of these rights, please contact us using the details below.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your data has been handled unlawfully.

7. Cookies & Advertising

We use cookies and similar technologies to:

  • Improve website functionality
  • Analyse website traffic and performance
  • Personalise your shopping experience
  • Display relevant advertising where applicable

You may manage or disable cookies through your browser settings.

You may also opt out of personalised advertising through:
http://optout.aboutads.info/

8. Data Security

We take customer data protection seriously and implement appropriate technical and organisational safeguards, including:

  • SSL (Secure Socket Layer) encryption
  • Secure payment gateways
  • Restricted access to customer information
  • Regular website security monitoring

Payment information is securely processed and is never stored on our servers.

9. Data Retention

We retain customer information only for as long as necessary to:

  • Fulfil legal, accounting, and tax obligations
  • Resolve disputes or complaints
  • Enforce our policies and agreements

You may request deletion of your personal data, subject to legal obligations requiring retention.

10. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in legal requirements, technology, or business operations.

Any updates will be published on this page with a revised effective date.

11. Contact Information

Simply Wood Limited

We are a UK-based online store providing quality home Decor products to customers across the Wheldrake, York, England.

Email: support@simplywooduk.com

Phone: +44 8001 185141

Business Address: The Former Buffer Depot, Main Street, Wheldrake, York YO19 6NA, United Kingdom

Business Hours: Monday – Friday: 9:00 AM – 5:00 PM (GMT+1)

Order Cut-Off Time: 5:00 PM (GMT+1)